What’s on your business arsenal?
I remember reading The Art of War when I was in my early university years and one of the things that I’ve learned in this timeless classic on war intelligence is that we can apply the same tactical intelligence thought in a book on war strategies to our personal life and business success.
I have been self-employed since mid-2013 and have used various software and tools to help me automate, speed-up, and basically improve my productivity and overall performance.
This page is a collection of the different tools and resources that I use for business, personal development, and learning.
Below are some of the tools I’ve used over time:
Namecheap is my go-to domain registrant.
I basically register all my domain names with them then register my hosting with companies like Bluehost and SiteGround. I always make it a point to separate my domain name provider with my web-host.
I tried IONOS (previously 1&1) but was disappointed with privacy issues, platform interface, and customer service so I stuck with one that is not only reliable but also affordable.
I mainly use SiteGround for all my web hosting needs. All of my websites are currently hosted on SiteGround.
What I like about Siteground is their hosting speed, website security, and their top-notch customer service.
If you’re just starting out or if you’re just looking to host one website, SiteGround may not be the best hosting provider for you as they’re a bit on the higher end of the pricing scale; in this case, you may try starting off with BlueHost, instead.
As you may have observed from this blog, design is not my forte so I go with things that make my life a little easier. Choosing StudioPress makes website building easy for me, sure there are more powerful and eye-pleasing WordPress themes out there but StudioPress serves my purpose well when it comes to website building and design.
Wealthy Affiliate is an all-in-one affiliate marketing training platform that helps you build your own niche affiliate marketing website from the ground up. It provides you with the necessary training to learn affiliate marketing as well as the software and hosting to make it all possible in one package.
If you’re dabbling on internet marketing or you’re thinking of starting an online business. Building an email list has been age-old wisdom and many successful internet marketers believe that the money is in the list.
If you build a list on a specific niche, it actually means that you have a list of potential customers or leads at your disposal and each time you need to send them an offer, all you have to do is send them an email blast.
This is something that I never really had the chance of applying to my business before as I mostly focused on the local markets where I meet people face to face and I just recently implemented list building and email marketing into my business arsenal.
GetResponse used to be simply an email marketing software until late when they revamped their platform into an all-in-one marketing automation platform for a single price.
This means that you can now create landing pages, capture leads, promote to these leads and even host webinars in one platform.
As of this writing, I am still exploring the wonders that GetResponse has to offer and I’m loving it.
I’ve been looking for a landing page software and an email marketing platform when I stumbled upon GetResponse.
GetResponse combines these two important internet marketing platforms in one package and with many more add-ons for packages that are cheaper than a landing page platform that other companies offer.
SuperSaas is a software as a service, well it’s a software that allows you to create an appointment booking system on your website, this is especially useful if you’re a coach or a consultant that offers consultation to your clients or if you work on a per booking basis.
It allows your prospects to book themselves on your calendar from your website, email, or anywhere you put your booking link for as low as $8 a month.
Keyword Research Tools
My online marketing background was forged with SEO (who don’t want free traffic?) until recently when I started to dabble and experiment with paid traffic as SEO requires a lot of patient and like any entrepreneur, sometimes waiting for free traffic to kick in, means no income but then again SEO will give you the highest ROI for your efforts over the long run.
I use the following tools for keyword research for both SEO and SEM:
- Google Keyword Planner
- Keyword Everywhere
If you’re concerned about online security, spam, and hacks, a VPN software covers your tracks online.
As a marketer, Pure VPN is especially useful if you’re promoting products and offers to other countries as it allows you to change your IP address to your geographic target in order to access the information you need to run successful online campaigns.
Mega Cloud Storage
Mega offers reliable cloud storage and fast file transfers, with end to end encryption so your files and chats are encrypted. It also allows you to send large files by email.